Mojo is an old term from folklore referring to a magic charm, or potion used for good luck, health or protection. These charms or potions or herbs were kept in a small cotton sack with a drawstring…in a pocket or tied around the neck.
They were referred to as mojos or nation sacks in early rural blues songs by musicians such as Robert Johnson, Blind Lemon Jefferson, the Memphis Jug Band, Muddy Waters, and Lightnin' Hopkins. When these early blues tunes were covered by white rock & roll bands in the 1960s, MOJO reached a new audience of mainstream baby boomers.
"I Got My Mojo Workin" by Muddy Waters is perhaps the best known reference. Memphis mojo got working in the early 1900s when blues music became a mainstay of the city’s heritage. And in the 1950s when rock ‘n roll, soul and R & B added to the Memphis’ music baseline. That mojo is still working today with Memphis Mojo Java and the Blue Mojo Coffee Company.
